Brand · web · print · cx · video

The
work

A decade of work across agencies, in-house teams and my own studio. Brand, web, product, print and video, plus a few things I built just because I wanted them to exist.

Kernel: Brand, web, collateral and video. One client, end to end.
StudioBrand
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Kernel

18+ months as Kernel's retained design team. 200+ assets across 13 formats. Everything I do, in one client.

Dink'It Golf: A golf app I designed, specced and shipped myself
PersonalWeb & UX
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Dink'It Golf

A personal project that got out of hand: course finder, shot tracking, stats, handicaps and live multiplayer scorecards, now in beta.

Equitone / Etex: A long partnership across every format
StudioPrint & campaign
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Equitone / Etex

Brochures, leave-behinds, social and digital for a global facade brand. Years of work, one relationship.

ALDI: Designing the service, not just the screens
In-houseWeb & UX
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ALDI

Self-serve help, a flexible app navigation and in-store signage, from two years in ALDI's experience design team.

Travelodge: A booking flow you can get through without thinking
StudioWeb & UX
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Travelodge

Search, hotel and booking amendment screens for a national hotel chain, as iCentric's embedded design partner.

Growify Marketing: Visual identity & design system
StudioBrand
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Growify Marketing

The launch identity for a strategy and marketing agency, then the refresh and design system they grew into.

Go Ape: All things digital for an outdoor adventure brand
In-houseWeb & UX
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Go Ape

A year in-house as Senior Digital Designer, owning the digital creative from website design to video production.

3XD: A website and broker portal that caught up with the business
StudioWeb & UX
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3XD

A full digital overhaul for a London insurance provider: website, broker portal and a tidier brand system, prototyped for their developers to build.

Rugby Borough Council: One Net Zero logo, then five years of everything else
StudioBrand
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Rugby Borough Council

It started with the identity for the council's Net Zero scheme. Five years on I'm still their creative partner: campaigns, exhibitions, animation and strategy documents.

Fosse Surveying: A sharper site for a surveying firm, with no rework
StudioWeb & UX
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Fosse Surveying

Website redesign for an East Midlands land and measured building surveying consultancy, planned alongside their SEO partner.

Deoji: A dachshund made of letters
StudioBrand
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Deoji

Logo design and visual identity for a brand new pet accessories company built around a simple idea: pets deserve to be prioritised.

Howells: Bringing an established SaaS brand up to date
AgencyBrand
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Howells

A new logo and full brand guidelines for a well established SaaS company whose identity had dated over time.

BCM: A brand refresh for a cognitive marketing agency
AgencyBrand
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BCM

A refreshed logo for a B2B cognitive marketing agency, shown across stationery, print and signage.

Splinkr: A shield for a start-up sports network
AgencyBrand
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Splinkr

Logo design for a start-up platform linking athletes at every level to clubs and sponsors around the world.

CirculOil: A crowdfunding film for engine oil recycling
AgencyVideo & motion
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CirculOil

Storyboarded, shot and edited a crowdfunding video for a start-up with a unique system for recycling engine oil.